I am a COlorado based creative.
I specialize in apparel/product design and development.
I started off my career as a screen print assistant and freelancer. IN 2012 I Joined Grassroots CALIFORNIA AS THe lead designer. Since 2016 I have taken on the role of art director leading a team of multiple in-house and freelance creatives. I’m responsible for maintaining the company’s annual releases, as well as designing, sourcing, and ordering its collections from the ground up.
I am very passionate about apparel, design, and innovation in the industry.
I have an up to date knowledge of adobe illustrator, photoshop, and indesign.
DESIGN
Design is in everything you touch and see. As a designer we are looking to story tell, evoke emotion, add the tiny details that make you look twice. Design is involved in the entire product lifecycle from concept, art creation, pattern making, construction, and packaging.
Every detail matters.
DEVELOPMENT
The core to every product. Bringing an idea from concept to product. Developing technical packages, finding quality manufacturers, negotiating pricing and minimums, sourcing materials, managing supply chains are all essential to a products successful release. This is something I have a lot of experience in and am comfortable managing.
DELIVERY
On time. Making sure that throughout all stages of the process that the end goal is delivering on time. Whether it be a simple graphic, to an entire collection. I always want to make sure a product arrives as expected and on time. I have experience coordinating multiple collections, suppliers, and deadlines through seasonal calendars.